Seamild International: shows charming appearance at Australian Food Exhibition , leads the new trend of global health food as the leading enterprise of oat field.
Recently, SEAMILD INTERNATIONAL (AUSTRALIA) PTY LTD (abbreviation: SEMILID INTERNATIONAL) makes a wonderful appearance at exhibition of 2024 Australian International Food, Beverage and Hotel Supplies (Fine Food Australia).
More than 20 SKU of oat health products are exhibited, which includes not only Australian local products but also Chinese export products. Such as brewing oatmeal, instant oatmeal, oat milk, oat porridge & other healthy cereal products. This overseas appearance marks an acceleration for pace of expansion in global market of Seamild Food.
Fine Food Australia , which was hosted by Diversified Exhibition Company, is the largest trade exhibition in Australia. It’s also an important international exhibition certified by UFI , which is strongly supported by governments of China and Australia.
This exhibition attracted nearly a thousand of exhibitors from all over the world, which provides a platform for displaying the latest products and technologies in food industry, and also provides an excellent opportunity for SEAMILD INTERNATIONAL to negotiate and communicate with people inside and outside the industry.
During the exhibition, SEMILID INTERNATIONAL’s the oat crisp products received widespread praise from audiences of Australian and Southeast Asian that lots of audience stopped in front of the booth to taste and inquire. They nod frequently to recognize both yummy tastes & good quality of SEMILID product.
Brand leader and innovator of Oat Health field
SEAMILD INTERNATIONAL, as a subsidiary of Seamild Foods in Australian , which relies on strong background & power of Seamild Foods, has been committed to providing healthy food to consumers around the world and actively promoting the concept of healthy living since its inception.
Since its establishment, Seamild Food has not only become the leading enterprise in China’s oats industry, but also the only oats enterprise with whole industry chain to be publicly traded on A-share market. Moreover, it wins the reputation of “Top 1 Chinese oats cereal brand in the world *”. Every year, Seamild provides high-quality oat products for hundreds of millions of families. Adhering to the layout of the whole industry chain, from seed cultivation to final product processing, every link is strictly controlled to ensure product quality and food safety by Seamild.
With boundless passion and firm commitment to the health of oat grains, Mr. Xie Qingkui, who are the founder of Seamild Food, has led Seamild Food to achieve remarkable achievements in the field of oat products. Adhering layout of the whole industrial chain in global scope, Seamild food established raw material bases in Australia, Hulunbuir, Zhangbei, Hebei etc to ensure product quality from the origin. In addition, Seamild set up scientific research bases in China and Australia to ensure breeding and product innovation ability. His leadership and vision have driven innovation development of oat cereals and health food. It has laid a solid foundation for the competitiveness and brand power of Seamild Foods in the global market as well.
* Data origin: Ourui information consulting (Shanghai) Co., LTD., based on the global retail sales Statistics of Chinese oat cereals brands’ in 2022; Oat cereals is defined as a kind of cereal product with oat as its main ingredient, which generally includes instant oat cereal and brewed oat cereal products; The survey was completed in June 2023.
Global layout and localization strategy
In the international market, the export business of Seamild Food growing continuously,
Its products have been exported to than 10 countries includes Mongolia, USA, Spain, the Netherlands, Italy, Singapore, Malaysia, Philippines, Uzbekistan, Australia, the United Arab Emirates, Thailand, Angola, Canada etc, which covers Europe, North America, Asia, and Africa. In the future, Seamild Food plans to enter market of Japan, Thailand, Australia, New Zealand, Macau, Russia, North Korea and other more countries to make further expansion of international market.
In the process of expanding international market, SEAMILD INTERNATIONAL adopted a series of localization strategies, established an international team with multi-cultural background, strengthened their capabilities of cross-cultural communication and marketing , effectively reduced the barriers caused by cultural differences, and enhanced brand recognition & loyalty. Through multi-channel marketing and brand story transmission, Seamild strengthen the emotional connection with consumers, while constantly innovating in product development and launching oat products that meet requirements of local tastes.
Seamild Food wants not only to go abroad, but also embrace the world and the future of healthy food with a new gesture. Under the growing demands of health food from global consumer , SEAMILD INTERNATIONAL is committed to bringing healthy, nutritious oat food to every corner of the world, thus making the concept of healthy life a daily choice for consumers around the world.
Future outlook
SEMILID INTERNATIONAL, as a global advocate of oat health food, shoulders the noble mission of “serving people’s health” and constantly promotes the innovation and development of oat cereal and health food. With the constant expanding of international market map, SEAMILD INTERNATIONAL is accelerating to hug the world and the future of health food, and is committed to becoming a trusted health food brand for consumers around the world. Meanwhile, SEAMILD INTERNATIONAL is also dedicated to becoming an excellent enterprise that across the centuries and heritage for hundreds of years, as well as a model of sustainable development and benefit of society.